Tonight saw the Rapha 'premiere' of Rapha Continental Asia: Java at the Limehouse, right here in HK. I have to say, for all my mis-givings of the BS factor in the Rapha brand, I was impressed by their reps friendliness, the film and their attitude towards brand development in Asia. Not to mention the free snacks & wine...
http://www.rapha.cc/the-rapha-continental-asia-java
Ed, as you might probably guess I'm not immune to the lure of a bit of Rapha, beneath the veneer its good kit, and I thought this recent video captured the particular joy of cycling in Scotland rather well?
ReplyDeletehttp://www.rapha.cc/assynt
Yep- we watched that too! Can't fault the cinematography or the hospitality. Incidentally, one of the reps was Scottish, though it appears the roads in Java are even worse than Scotland... I'll be taking my cross bike then:
ReplyDeletehttp://vimeo.com/43528208